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Wella Professionals

WELLA PROFESSIONALS THE NO.1 SALON COLOUR BRAND IN THE WORLD

For good reason. Our range of products are specifically designed to elevate your salon session and achieve stunning results every time.

PASSION MEETS PRECISION

Discover 140+ years of dedication, innovation, and consistent, high-quality results that define our global legacy.
Designed for hair professionals, our extensive range of colour, care & styling products has everything you need to excel.
Explore our 'Quick Start' guide to the colour and care portfolio, and enjoy 15% OFF your first Wellastore order with our welcome code WELLANEW15 at checkout.
Register now or log in to unlock access to exclusive offers.

CATEGORIES

PRODUCT OF THE MONTH

ULTIMATE REPAIR MIRACLE HAIR RESCUE

Deeply strengthens and repairs without weighing hair down, leaving it soft to the touch and feeling clean.







































ELEVATE YOUR COLOUR GAME

Join our certified seminars, led by global educators. Techniques, trends, and hands-on tips you can use in your salon.

MEET OUR GLOBAL AMBASSADORS

At Wella Professionals, we believe in the power of connection, creativity, and growth.
That’s why we’ve built a network of vibrant communities that bring together Professionals at every stage of their journey.

From emerging talents to seasoned experts, there’s a place for everyone.

PRO HAIR TIPS STRAIGHT TO YOUR INBOX

Subscribe now to receive expert tips and product recommendations. Stay ahead with the latest trends, promotions and insider secrets to elevate your clients' hair!

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*No1 Salon Colour Brand in the World based on Wella Master Brand USD sales on the 2022 Salon Hair Care Study for the hair colouring products category published by Kline.