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Shinefinity

SHINE WITH NO COMPROMISE WITH SHINEFINITY BY WELLA PROFESSIONALS

Acidic colour glaze with ZERO lift and ZERO damage, staying true-to-tone even on porous hair.

WHY SHINEFINITY? – KEY BENEFITS

  • Acidic Colour Glaze
  • Zero Lift
  • Zero Damage
  • Sheer & natural looking palette
  • Irresistible silky shine

DISCOVER THE ULTIMATE SHINE WITH SHINEFINITY

Your topcoat after any colour salon service.

DISCOVER THE NEW PALETTE

A selection of neutral shades featuring /9 for the ultimate neutral palette ideal for zero lift root taps.

DISCOVER THE SHADE PALETTE OF SHINEFINITY

FREQUENTLY ASKED QUESTIONS - FAQ

What are the benefits of Shinefinity for clients? How long does the colour glaze last?

Shinefinity delivers shiny, healthy-looking hair with a reflective gloss. It is a long-lasting colour glaze that lasts up to 6 weeks. Suitable for all hair types and conditions, Shinefinity works seamlessly on pre-lightened, coloured, or virgin hair, ensuring shine, smoothness, and softness without compromising hair health.

Does Shinefinity contain ammonia? Can Shinefinity be used on all hair types and colours?

Shinefinity glazes hair with a zero damage, zero lift, zero ammonia, zero silicone and zero drying alcohols formula that’s kind and gentle, suatible for all hair types, no matter if your client’s hair is fine and fragile or coarse and dry.

Why offer Shinefinity as a gloss/glaze service in your salon?

Shinefinity offers salons a versatile, high-demand service that delivers shine, toning, and long-lasting color glaze without lifting or damaging hair. It maintains true-to-tone results—even on porous hair— and is quick to apply, making it perfect for between appointments. Shinefinity enhances natural tones, neutralizes unwanted brassiness, and supports creative services like root shadows, mid-length toning, and soft balayage. It works beautifully on all hair types, from fine and fragile to coarse or pre-lightened hair.
Shinefinity services you can offer:
  • The Shinefinity Glaze: Classic translucent tint for gloss and subtle colour boost.
  • Speed Glaze: 10-minute express service for colour refresh or soft toning.
  • Corrective Glaze: Moderate uneven tones or darken hair without pre-filling.
  • Balancing Glaze: Combine with root shadow (Koleston Perfect or Illumina) for blended, harmonious results.

How do I mix Shinefinity?

Mix Shinefinity 1:1 with activator Brush & bowl or bottle application. Can be applied on dry or wet hair, and optionally use heat to intensify the effect for deeper, more tonal results.