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Koleston Perfect
KOLESTON PERFECT
THE COLOUR LINE THAT GROWS YOUR COLOUR BUSINESS
Koleston Perfect is Wella Professionals’ most advanced permanent colour - engineered to deliver ultraprecise results, truetotone shades, and healthylooking hair so you can offer highvalue services with total confidence.
With integrated Metal Purifier, ME+ dye technology, and 140+ shades, Koleston Perfect helps salons deliver outstanding results while unlocking more colour services, more appointments, and higher client loyalty.
WHY KOLESTON PERFECT GROWS YOUR BUSINESS
1. MORE SERVICES = MORE REVENUE
KP’s performance allows you to run a wider menu of profitable services:
- Grey Blending & Mirror Lights
- Glossing
- Pastel toning
- NoBleach Blonde
- Full colour transformations
- Inbetween refresh services
These fast, premium addons help increase visit frequency, average spend per visit and repeat bookings.
2. SUPERIOR RESULTS THAT KEEP CLIENTS RETURNING & ATTRACTS NEW BUSINESS
- Up to 100% grey coverage
- Truetotone results across 140+ shades
- Ultraprecise colour technology reduces the risk of colour shifting
- Rich, healthylooking shine clients notice immediately
3. INTEGRATED CARE MEANS FEWER BARRIERS TO COLOURING
With Metal Purifier built into every shade, there’s:
- No extra pretreatment needed
- Less risk of breakage from metalinduced free radicals
- More predictable results
- A smoother, more efficient service journey
4. PREDICTABLE, RELIABLE COLOUR EVERY TIME
Koleston Perfect’s UltraPrecision Colour Technology provides:
- Controlled colour formation
- Reduced free radicals during development
- Precise pigment formation deep inside the hair
- Protection of the hair’s structural integrity
THE KOLESTON PERFECT SERVICE MENU
Use these readymade services to increase commercial opportunity in your salon.
PASTEL TONING
A quick addon to refine tone or neutralise brassiness. Ideal for blonde clients between big appointments.
GLOSSING SERVICE
A fast, highshine, truetotone refresh that keeps clients coming back every 4–6 weeks.
MIRROR LIGHTS (Grey Coverage Upgrade)
A modern greycoverage technique offering a more dimensional, reflective finish.
NOBLEACH BLONDE
Lift and tone using KP HighLift shades — perfect for clients wanting brightness without bleach.
FULL COLOUR TRANSFORMATIONS
140+ true to tone shades gives you the freedom to create impactful transformations with confidence.
BUSINESS BENEFITS FOR SALONS
DRIVE HIGHER FREQUENCY
Glossing, toning and topup services bring clients back sooner - increasing yearly colour revenue.
INCREASE AVERAGE CLIENT SPEND PER VISIT
KP’s premium performance lets you confidently price services higher.
ZERO COMPLEXITY
No pretreatment required + predictable formulation = faster chair time & efficient turnover.
STRENGTHEN YOUR REPUTATION
Reliable results make it easier to retain clients and attract new ones.
WELLOXON PERFECT = THE PERFECT PARTNER TO KOLESTON PERFECT
STRENGTHEN YOUR REPUTATION
Unlock the full performance of Koleston Perfect with the developer designed specifically for it. Welloxon Perfect elevates the consistency, predictability and professional finish of every KP service - supporting smoother application, reliable lift and truetotone results.
OPTIMAL MIXING & TEXTURE
- Creamy, stable consistency for smooth, even application
- Faster, easier mixing with predictable behaviour in the bowl
PRECISE, TRUETOTONE RESULTS
- Formulated to deliver accurate colour development with KP
- Supports consistent performance across all shade families
CONTROLLED LIFT FOR EVERY SERVICE
- Multiple strengths to customise lift, deposit and service outcome
- Reliable, controlled results from glossing to highlift blondes
A BETTER EXPERIENCE FOR STYLISTS & CLIENTS
- Clean, easy rinsing for a smoother backwash process
- Great foil adhesion for lightening services
- Helps KP shades perform at their absolute best
NEW TO KOLESTON PERFECT?
Whether you’re using KP for the first time or growing your colour knowledge, we have range of tools to help you.
- Free eEducation on techniques, formulation and consultation
- KP Discovery Sessions for shade confidence
- Stepbystep service tutorials
- Face to face education across our Studio Network
- Guidance to help you transition from any other brand seamlessly
DISCOVER ALL 140+ SHADES WITH DISTINCTIVE INDIVIDUAL TONALITY
