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Koleston Perfect by Wella Professionals I Ultra precise colour results

Our purest permanent hair colour, Koleston Perfect is the first and only professional hair colour that combines uncompromised colour performance with Metal Purifier and ME+ dye technology for true-to-tone colour and protection from damage. Nothing has been proven gentler to hair than Koleston Perfect for permanent colour performance.​
• Ultra-precision colour technology • Metal Purifier to help prevent hair damage caused by metals • 170+ shades with distinctive individual tonality

Koleston Perfect Benefits:

ULTRA-PRECISE COLOUR RESULTS 170+ unique shades, up to 100% grey coverage, rich healthy-looking results
CARE FOR IRRESISTIBLE HAIR QUALITY Integrated Metal Purifier: Protects from extra damage in the presence of metals when coloured
100 % GREY COVERAGE & CONSCIOUS FORMULA No grey uncovered with healthy-looking results. Our formula is vegan* and dermatologically tested**
* Excluding Special Blonde ** Dermatologically tested for skin irritation – an allergic reaction may still occur – always perform an Allergy Alert Test

The Advanced Science Behind The Results

No need for pre-treatment to neutralize metal when colouring with Koleston Perfect.
With integrated METAL PURIFIER, Koleston Perfect delivers ultra-precise colour results and healthy-looking hair.
Metal purifier protects hair from extra damage in the presence of metals wherever colour is placed.
Get all the benefits of KP ME+ & ​increase your colour service revenues:
• Delight clients with amazing results • Salon reputation strengthened with ​Koleston Perfect & latest shade trends •​ Turn your clients into advocates with​ enhanced consultation & aftercare​​ treatments

Ultra Precision Colour Technology

Discover the hair colour industry’s best-kept secret delivering ultra-precise colour results to all your colour clients. It enables you to express limitless creativity for reliable and precise colour results without worrying about the risk of excessive hair damage¹.
1 Excluding Special blondes
01. The ULTRA PRECISION COLOUR TECHNOLOGY creates a controlled environment outside & inside the hair for perfect colour deposit, by reducing the formation of free radicals, which can damage the hair.
02. Colour is precisely formed at the right place deep inside the hair while providing protection to the hair bonds.
03. For resistance to damage during the colouring process¹ and true to-tone colour precision.
1 Excluding Special blondes

Advantages for Salons & Clients

01. Application: The application is effortless
02. Easier rinsing: easy to rinse and helps you save water.
03. Many service options: Simple solutions for lightening, darkening and balancing.

Drive Higher Frequency & Spend With Koleston Perfect Services

GLOSSING A quick service to infuse colour and radiant shine on the day or as a colour touch-up in-between visits to keep that perfect colourful result.​
PASTEL TONING For pastel blonde result to enhance or correct unwanted tones.
MIRROR LIGHTS Root coverage for softer grow-out by working with a darker background and lighter foreground colour for modern-looking grey coverage.​
NO BLEACH BLONDE All blonde, no bleach? Yes, It's possible with our “No Bleach Blonde” Services. Create anything from sunkissed to high-impact blondes.







































+170 Shades With Distinctive Individual Tonality

Koleston Perfect shade pallete: Pure Naturals and Rich Naturals
Koleston Perfect shade pallete: Pure Naturals and Rich Naturals
Koleston Perfect shade pallete: Pure Naturals and Rich Naturals
Koleston Perfect shade pallete: Pure Naturals and Rich Naturals
Koleston Perfect shade pallete: Pure Naturals and Rich Naturals

THE MATERIALS YOU CAN TRUST Each tube is made with 100% recycled materials.
  • 100% recycled tube*
  • 100% recycled caps**
  • 85% recycled FSC-certified cardboard
*95% post-consumer recycled aluminum and 5% post-industry recycled aluminum **Post-Consumer Recycled PP (polypropylene) except in Australia, New Zealand and SouAth East Asia markets
WELLA EDUCATION PLATFORM Learn all you need to know with creative, commercialised & technical sessions in salon & studio​. Some of the Koleston Perfect Courses include:
  • Discovery Koleston Perfect
  • Create With Koleston Perfect Me+
  • KP:POP REMIX YOUR COLOUR
  • No Bleach Blonde

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