‌
‌
‌
Blog

Haircutting & Styling

Victoria Beckham’s SS26 at Paris Fashion Week

Haircutting & Styling

Get expert tips and advice on how to create the most stylish looks, from on-trend hairstyles to classic client favorites. Get inspired and create memorable makeovers for your salon guests.

Wella Professionals Paris Fashion Week x Victoria Beckham

01.11.2025

Victoria Beckham’s SS26 at Paris Fashion Week

DISCOVER VICTORIA BECKHAM’S SS26 AT PARIS FASHION WEEK

Effortless, cool and feminine was the focus backstage, with an emphasis on strong and healthy hair. This season Victoria Beckham and Anthony Turner opted for a smooth pulled-back low ponytail with a sleek and straight finish.

THE INSPIRATION

“For the SS26 collection, we wanted hair that was feminine yet simple, so Anthony created a sleek, low ponytail – powerful, polished, and effortless,” explained Victoria Beckham. The look was inspired by 90s cult classic The Virgin Suicides, with its dreamlike softness harking back to the nonchalant, nostalgic beauty synonymous with the movie. “ "I loved collaborating with Victoria Beckham to create the SS26 look, which perfectly captured the collection's narrative,” said Turner. “A sleek, low ponytail that felt strong, yet feminine. To prep the hair and ensure flawless results, we used Wella Professionals and the ghd Chronos Max – my go-to tools for delivering beautiful hair backstage in record time.“

DISCOVER OUR ULTIMATE PRODUCTS

ULTIMATE REPAIR MIRACLE HAIR RESCUE

Fashion Week takes its toll on models’ hair, so a leave-in treatment like ULTIMATE REPAIR Miracle Hair Rescue is essential for restoring resilience. The weightless mist repairs hair damage in 90 seconds¹, leaves hair 12x smoother², and gives you 99% less breakage³ – a must for hair that goes through a lot.

ULTIMATE SMOOTH MIRACLE OIL SERUM

The hydration of hair oil meets the silkiness of serum in ULTIMATE SMOOTH Miracle Oil Serum , a luxurious elixir that nourishes in 30 seconds for smoothness that lasts up to 3 days⁴. Like Miracle Hair Rescue, it goes deeper than other formulas, nourishing your hair from the inside out with a potent blend of Squalane and Omega-9.

GET THE LOOK: STEP-BY-STEP GUIDE

STEP 1

Through damp hair, Turner misted ULTIMATE REPAIR Miracle Hair Rescue from roots to ends. The lightweight leave-in treatment was responsible for giving the hair a strong, healthy look. To maximize its results and allow the damage repair to kick in, the spray was left to absorb for 90 seconds.

STEP 2

Next, ULTIMATE SMOOTH Miracle Oil Serum was applied to the midlengths and ends of still-damp hair. The thicker the model s hair was, the more oil that was used to lock in 96 hours of frizz control⁴.

STEP 3

Hair was dried using the ghd helios hairdryer, with the nozzle pointing down to create the smoothest surface. For some models, EIMI Extra Volume mousse was used to create extra sleekness and lift through the root.

STEP 4

Using a comb, hair was gathered at the nape of the neck and tied into a low, smooth ponytail. Then, the ghd Chronos max styler was used to give the lengths of the pony a smooth, shiny finish.

STEP 5

Finally, EIMI Perfect Setting Spray was misted through from root to tip, enhancing the smoothness and softness of the style, while providing a light hold.

‌

‌
‌

‌

‌
‌

‌
‌
‌

‌
‌

‌

‌

‌
‌

‌
‌
‌

‌
‌

‌

‌

‌
‌

‌
‌
‌

‌
‌

‌

‌

‌
‌

‌
‌
‌

‌
‌

‌

BTS HAIR SECRETS AND EXPERT TIPS

¹ When using ULTIMATE REPAIR Miracle Hair Rescue. ² Vs. non-conditioning Shampoo. ³ When using ULTIMATE REPAIR Miracle Hair Rescue instrumental test vs. non-conditioning Shampoo. ⁴ If unwashed for 3 days, vs. untreated.