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KP:ID Collection

By James Earnshaw, Wella Professionals Digital Ambassador

With one tube sold every second in the world, Wella Professionals is celebrating the power of the Koleston Perfect brand. Partnering with James Earnshaw, discover what the brand has to offer to unleash every hairdressers creativity.

The KP:ID collection is about showcasing the extensive portfolio of shades Wella have within Koleston Perfect, I wanted to show how you could bring out your ID using Koleston Perfect, whether that be a vibrant red, rich brunette or soft pastel you can create anything with this range. I wanted to create colour that was a little more saturated, emphasising that more vibrant tones are here to stay. Koleston Perfect can sometimes be seen as a product just for grey coverage but it is so much more than that, and this collection showcases just that.- James Earnshaw, Wella Professionals Digital Ambassador
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THE FORMULA:
Koleston Perfect 60g 99/44 + 60g 77/44 + 15g 0/30 + 135ml 12% Welloxon Perfect Developer
Koleston Perfect 30g 0/44 + 40g 0/30 + 140ml + 1.9% Welloxon Perfect Pastel Developer
Koleston Perfect 15ml 8/45 + 15ml 55/66 + 30ml 4% Welloxon Perfect Developer
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THE FORMULA:
30g Blondorplex + 45ml 1.9% Pastel Developer
Koleston Perfect 15g 5/2 + 15g 2/0 + 60ml 1.9% Welloxon Perfect Pastel Developer
Koleston Perfect 20g 10/16 + 40ml 1.9% Welloxon Perfect Pastel Developer
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THE FORMULA:
30g Blondor Soft Blonde Cream + 45ml 6% Welloxon Perfect Developer
40g 10/3 + 7g 0/28 + 3g 0/33 + 50ml 4% Welloxon Perfect Developer
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THE FORMULA:
Koleston Perfect 30g 44/44 + 10g 33/66 + 40ml 4% Welloxon Perfect Develope
Koleston Perfect 30g 55/65 + 30ml 6% Welloxon Perfect Developer
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THE FORMULA:
Blondorplex + 6% Welloxon Perfect Developer
Root: 20g 6/97 + 20g 7/18 + 80ml 1.9% Welloxon Perfect Developer
Mid band: 25g 9/81 + 5g 9/17 + 60ml 1.9% Welloxon Perfect Pastel Developer
Ends: 25g 10/97 + 5g 7/75 + 60ml 1.9% Welloxon Perfect Pastel Developer
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THE FORMULA:
Blondor Soft Blonde Cream + 6% Welloxon Perfect Developer
(No pretone)
Koleston Perfect 30g 10/86 + 3g 0/66 + 66ml 1.9% Welloxon Perfect Pastel Developer
Koleston Perfect 30g 10/86 + 3g 0/88 + 66ml 1.9% Welloxon Perfect Pastel Developer
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THE FORMULA:
Blondor Soft Blonde Cream + 6% Welloxon Perfect Developer
Koleston Perfect 60g 10/95 + 8g 0/65 + 136ml 1.9% Welloxon Perfect Pastel Developer
Koleston Perfect 20g 10/95 + 3g 0/65 + 3g 0/43 + 52ml 1.9% Welloxon Perfect Pastel Developer
Koleston Perfect 20g 8/96 + 5g 8/34 + 50ml 1.9% Welloxon Perfect Pastel Developer